This week’s episode will be a little different. Rather than look at one thing, today we’ll be exploring the stories being told by three major projects: a state’s advertising campaign, a new social network, and a software company that wants to help companies cut through the noise.
- Pure Michigan – YouTube
- Pure Michigan Advertising Campaign – Wikipedia
- "Meet Ello, The Social Network That Wants To Be The Anti-Facebook" – CNET
- "Study: 2011 Pure Michigan Campaign Generated Record $1 Billion" – CBS Detroit
- "How A Company Can Lose Its Voice To Social Media Gaffes" – The Globe & Mail