099: Pokémon Go

In an age full of cameraphones and constant connectivity, it was only a matter of time before a game like Pokémon Go set the world on fire. The newly released smartphone app has dominated the conversation both online and off, as people of all ages race to finally capture their favourite pokémon out in the real world.

Pokémon Go is the perfect example of technology and storytelling coming together to create a truly unique experience.